Google BHZ

Integrated program of signage, wayfinding and environmental graphics for Google’s new Engineering Center based in Belo Horizonte (Southeast Brazil), the only of its kind in Latin America. The project aimed to mix Google technology culture (codes and clouds) with the local culture of Minas Gerais (meshes, wickerworks and traditions). While in workspaces huge infographics made with parametric design and meteorology data were applied, in the communal facilities the main inspirations were regional crafts, local vegetation and topography.

Click on the link to see part of the project.